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Roosa Hakkarainen

Creative, Multilingual Content and Communication Expert

about

ABOUT

As a communications and content expert with over seven years of experience, I specialize in crafting high-impact campaigns and content strategies that elevate sustainability and humanitarian causes on a global scale.
 

I have led and mentored multi-disciplinary teams, driving data-informed, creative communications strategies that not only resonate with diverse audiences but also mobilize action and policy change. My expertise lies in seamlessly integrating storytelling with multi-stakeholder project management, ensuring campaigns deliver measurable results.

 

I have shaped content strategies for globally recognized organizations across sustainability, media, and humanitarian sectors, including Human Rights Watch, World Press Photo Foundation, Nielsen, Meltwater, Impact Institute, and Creatives for Climate Community. My ability to turn complex issues into compelling, multi-channel narratives has driven engagement, awareness, and commercial goals at scale.

 

With a background in journalism, multimedia storytelling, and strategic project management, I translate insights into content across digital, social, and traditional media channels. Whether leading campaigns, advising stakeholders, or leading thought leadership initiatives, I ensure all communication serves a purpose.

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